iOS app development
Stage: Be choseniOS app development
iOS apps for iPhone and iPad, designed to Apple standards and built to rank in the App Store.
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App Store and Google Play
payroll app
BBrightpay★★★★☆ 4.5GET
PPayWise★★★★☆ 4.3GET
GGusto★★★★☆ 4.4GET
YYour app★★★★★ 4.7GET
Search rank#1Page conversion31%Rating4.7
Illustration. "Your app" is you.Trusted by partner brands
Why it matters now
Most installs start with a search
iPhone users expect apps that feel native and polished. Apps built to Apple standards get better reviews, better rankings and fewer rejections.
Then
BuildLaunchHope for installs
Apps were launched and left to find their own users.Now
PlanBuild and testStore-ready launchGrowth
Store listing, analytics and onboarding are planned with the build.What’s included
Everything a build needs to perform
Six parts of every iOS project.
How we do it
Five steps, one owner
A first version usually takes 12 to 20 weeks. Every step has a date, an owner and something you can see.
Week 1 to 2DiscoveryGoals, users, content and the rankings the current site must keep.You get a scope and URL map
Week 2 to 4Architecture and designSitemap, templates, design system and technical plan.You get approved designs
Week 4 to 10Build on iOSBuild in sprints with a staging site you can review every week.You get a working staging site
Week 9 to 12SEO and launch checksRedirects, metadata, schema, speed and tracking checked before launch.You get a launch checklist signed off
After launchMonitor and improveWatch rankings, speed and conversions, and fix anything that moved.You get a post-launch report
What decides app success
Launch is the starting line
Most of an app's value comes after launch: getting found in the stores, keeping users and shipping updates. We plan for all three.
- Step 1: DiscoverUsers, features and metrics
- Step 2: BuildDesign and development sprints
- Step 3: LaunchStore listings and ASO
- Step 4: GrowAnalytics, updates and retention
How we measure it
Measured from day one
Speed, search visibility and conversions tracked from launch, so you can see what the new build changed. Ongoing support runs in 90-day blocks.
3Core Web Vitals trackedEveryrelease checked1report with traffic and leads
- Core Web Vitals by template
- Organic traffic kept through launch
- Conversion rate and leads
- Uptime and error rates
Your options
Four ways to build an app
Use a template, hire a freelancer, hire a development shop, or build with your search partner.
One team, no handoffs
iOS App Development works best with the rest of search
The same team runs every service that feeds AI answers, so nothing waits on another vendor.
Questions
What people ask about iOS App Development
Do you build native iOS apps?
Yes, in Swift with SwiftUI, or cross-platform with Flutter.
Do you handle App Store review?
Yes, including guidelines, submissions and fixes if a build is rejected.
Can you build iPad apps?
Yes, as separate apps or universal apps.
Can you update our existing app?
Yes, after a code review.
Do you also build for Android?
Yes, natively in Kotlin or together with iOS in Flutter.
Do you support apps after launch?
Yes, with planned releases and iOS updates.
The full guide · 6 min readiOS app development: building to Apple standards
When it is the right choice, what a good build includes and how to keep your rankings through a migration.
- 01When iOS fits
- 02Design and build
- 03Store launch
- 04Support after launch
Plan your iOS build
Talk to a partner about scope, timeline and how we keep your rankings through launch.