SaaSSEOOrganic visitors who stay and explore: engagement up 124%
Headline result27.2% to 60.9%Organic engagement rateFrom 27.19% to 60.89%
The results
Organic visitors who stay and explore: engagement up 124%
After the rebuild and SEO work, organic visitors engaged far more: the engagement rate rose from 27.2% to 60.9% and visitors viewed more than twice as many pages per session.
27.2% to 60.9%Organic engagement rateFrom 27.19% to 60.89%
2.1xOrganic pages viewed per sessionFrom 1.25 to 2.63
Period: Jan to Apr compared with Jul to Oct · Source: Google Analytics
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